About Us

EXPERIENCE

Lira d.o.o. is a wholesale company that has been on the market for 25 years. In 2014, the company moved to a new office building in Dekani near Koper with more than 1800 m2 of storage space.

From the initial marketing of toys and Christmas decorations, the company expanded its activities with the exclusive marketing of other attractive products, which are in great demand, especially summer-known products of renowned manufacturers.

REFERENCES

Lira d.o.o. markets well-known exclusive brands and operates with various foreign suppliers from Europe, Asia and other parts of the world. Among its buyers are companies from Slovenia, the EU and the countries of the former Yugoslavia and Albania.

We are always looking for new cooperation.

EXCLUSIVE BRANDS

With a global manufacturer of inflatable products and swimming pools BESTWAY we has been participating since 2001 and is the exclusive representative of this brand in the countries of former Yugoslavia and Albania.

SEACSUB is a well-known Italian manufacturer of fins, masks, spectacles, respirators, diving suits, footwear and other equipment and a variety of underwater fishing accessories, a German manufacturer of license balls and toys JOHN GmbH.

Our Story

From the initial marketing of toys and Christmas decorations, the company expanded its activities with the exclusive marketing of other attractive products, which are in great demand, especially summer-known products of renowned manufacturers.

The Bestway brand is extremely popular and sought after for the quality and wide range of products such as gloves, swimming rings, boats, inflatable animals, gaming centers, jumps, skates, pillows, pumps, masks, snorkels, fins, small and large swimming pools, massage pools, swimming pool equipment (filter pumps, ladders, basins, headgear, skimmers, mammals, thermometers etc.), camping equipment (tents, backpacks, sleeping bags, pillows and seats), kayaks, small and large boats and SUPs . Especially it is necessary to mention Bestway licensed articles, such as Disney (Mickey and Minnie Mouse, Finding Dory, Nemo, Cars, Princess, Star Wars), Marvel Spiderman and Rovio Angry Birds. Bestway products are presented on our Bestway.si website and some of them are available in our online store.

SEACSUB is a renowned Italian manufacturer of fins, masks, eyewear, sneakers, diving suits, footwear and other diving equipment, as well as a variety of SEAC marine underwater fishing equipment, which is distinguished mainly by offering many special features, excellent quality certified according to the strictest European requirements , and of course the excellent design of “Made in Italy”, which excites many customers from the United States to the United Arab Emirates. Also this brand Lira d.o.o. exclusively represented in the countries of former Yugoslavia and Albania. In the near future, these products will be presented on our website Lira.si.

We also sell New Year’s products for well-known buyers, such as artificial fir trees, various decorations, lamps and ceramic products.

Apart from the famous brands Lira d.o.o. also offers goods of own brands from its own imports from China, India, Pakistan, Turkey and Egypt: toys, towels, summer shoes, water slippers, hats, bags, swimwear, pareo, umbrellas, fishing nets and sticks, swimming boards, etc.

In recent years we also market a wide range of brand new products of our own brand itStime ACTION, such as hoverboard rolls, electric rollers and electric scooters, ice skates and attractive scooters for children.

For known customers we also market Christmas items such as artificial fir trees, a variety of ornaments, lights and ceramic products.

In addition to sales in Slovenia and the EU, we export to all countries of the former Yugoslavia and Albania.

We are always looking for new partnerships!